If you've been caught talking about how business is down, and you wish the economy would turn around then I might suggest you are not taking action. This doesn't negate the fact that yes, globally business is down and the economy is challenging, but if you are really in tune with what is coming out of your mouth you might come to realize that you are now waiting and just letting business happen. No matter what if you are a small business owner, executive in a big company, work for a nonprofit, middle management, unemployed what ever the current status may be you don't sit back and wait for business to happen.
Now, more than ever is when you rise up, dig deep, get uncomfortable and get off your ass and stop hiding! If you typically send an email, maybe consider picking up the phone and call your customers. If you usually talk to them via phone, then consider meeting them in person. It is time for you to be the curator of your own curiosity. Get over yourself and your troubles and focus on other people...focus on your current customers and your potential customers, your network of business contacts and your closest colleagues. Start asking them questions about their business, their family, their kids or grandkids, what causes are they active in, what keeps them up at night, what are some goals they are striving to reach in their business and how can you help them get there.
Put yourself at the top of the curiosity chain...ask, then shut up and listen. Of course you will be able to relate what they are saying and you will more than likely what to contribute to the conversation by saying" I totally understand and boy do I get it better than ever...our business is down 30% and no one wants to talk about new business." Okay, what just happened in the conversation? You were suppose to be talking with your customer and instead you ended up making the conversation about you.
Get your jedi focus on and if you need to get out what is on your mind or you're looking for validation in how you're feeling, try writing it down first. Get your thoughts out of your head, because the voices in your head aren't YOU anyway, it is your ego. Let that shit go and put pen or pencil to paper and let it out. Once you see what you're worrying about or what you want to vent about then you can sort through and determine what you really should be focusing on.
So, kill the cat (not literally, of course) and get curious with your customers and your prospects. Some thoughts on how to do this...develop a profile that you have all of your customers fill out. Harvey Mackay a multi-million dollar business man and a #1 bestseller on New York Times Swim with the Sharks without being Eaten Alive has developed the "Mackay 66" Customer Profile. He has every customer answer questions from how much water they drink to what places they like to eat at to favorite menu item to hobbies and interests to moral and ethical questions to personal and professional goals.
Getting this curious may be more of a stretch for you, then it will be for your customers to answer. They will never forget you and throughout the relationship will value you more because you took the time to think of them and to really get to know their needs, wants, wishes, interests and desires.
Now go...develop your curiosity and get more customers!